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search engine optimization

Internet users demonstrate that web searches are quickly becoming the method of choice for identifying service providers and purchasing products. Blueliner’s approach to search engine optimization is one of integrating SEO within higher-level marketing strategy, and developing systems to maximize the conversion rates from traffic to leads and leads to sales and sales to referaals and repeat orders.

We have chosen several case studies of SEO clients in a broad range of industries to demonstrate that a proven success formula works across the board.


 


Brief: Red Clay Media is full-service marketing data provider, direct mail, and data services company.

Aim: To reduce customer acquisition cost and increase sales without increasing ad budget.

Strategy: A combination of technical SEO of site pages, affiliate link building and article submissions is employed.

Results: Within three months, Red Clay was able to reduce its online advertising budget from $10,000/mo to $0, without missing a beat. Impressive keyword rankings for highly competitive terms are shown below.


 


Brief:
Rittenhouse is a luxury property owned by Yaron Properties, a top real estate management group based in New York and Philadelphia.

Aim: To increase occupancy and raise awareness for this newly renovated property.

Strategy: Technical SEO, coupled with some PPC advertising and PR efforts to build links.

Results: Rittenhouse occupancy skyrocketed from under 50% to over 90% within four months. 1st place rankings for competitive keywords in Google for 4 consecutive years.

   

Blueliner's Internet Marketing team spans the globe – from New York to India, we employ high-level strategists and technical SEO experts. Our team has in-depth knowledge of sophisticated SEO tools including:

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